Caring for Client Brands
It’s what we do best — helping to remake established brands; bring positioning and focus to growing brands; breathe life into struggling brands; and creating brand new brands. We especially like helping organizations that help people.
What makes a brand healthy? In our experience, healthy brands must own and communicate three things:
- A unique, necessary position in the marketplace
- An identity (logo/messaging/website) that represents and communicates that unique position
- Consistent application of that identity at every point of contact, inside and outside the organization
Your brand is everything that makes you special — your voice; your face; your services, your culture; your personality; your past, present, and future; your promise. Every single part of it contributes to the success of the whole. That’s why we work so hard to create something special, for every client, every time.
At dRC we create award-winning, logos, identities, web sites, and integrated marketing campaigns.
Though what we really do is care for client brands. Let us help you.