President and Founder
Kelly has a unique talent for getting straight to the special. It’s her specialty and is the heart of how designRoom approaches branding.
Kelly learned design and branding while working in advertising as an Art Director, Designer and Account Representative for several national/regional brands; Cellular One/Ohio, Northfield Park, National City Bank and Mr. Hero. The future she envisioned, however, included a more passionate approach to the work and direct engagement with her clients.
In 1990 designRoom was born. One room. One designer. And lots of room to grow.
Today, under Kelly’s leadership, designRoom is an established, award-winning specialty branding and design firm. With her innate ability to see the right solution and passion for helping clients reach their goals, Kelly and her team are fierce brand advocates for behavioral health organizations across the U.S.
Her unique approach makes her a sought after national speaker on the importance of branding in behavioral health. Kelly focuses on how branding can unify an organization internally, amplify their unique market position, and help them move in a positive, sustainable direction.
Personally, Kelly is active in a variety of regional and national organizations, including the Cleveland Advertising Association (AAF), the American Institute of Graphic Artists (AIGA), and Entrepreneurs’ Organization (EO) Cleveland. She also serves on the board of Signature Health, a regional behavioral health organization, and is a member of the National Association of Addiction Treatment Providers (NAATP).
Kelly’s mission is to help organizations who help people build and maintain healthy brands. She knows that the impact she has through designRoom will ultimately help more people find the help they need. That’s real branding. For real life.
Specialties: branding | brand assessment | naming | tagline & messaging | logo | corporate identity | content development | marketing campaigns | website | behavioral health