About Shaun Culbertson

Shaun is our Digital Design Director. He directs the design and development of all our digital work and positions the creative in all digital channels. Shaun offers our clients more than fifteen years of digital experience. Extremely detail-oriented and design-focused, Shaun always looks to take design to the next level. Before arriving at dR, Shaun worked as Senior Art Director at Adcom and Art Director at Rosetta. He has worked on several Fortune 500 brands, including Sherwin-Williams, Marriott International, and Rigid Tools. Outside of work Shaun is an avid hiker with his dog Abbie. His life goal is to section hike the entire Appalachian Trail.

Life Without Digital: Another Digital Detox Done

It's done. Another digital detox. Can you hear it? Can you smell it? You can touch it, breathe it, and feel it all around you. What is it that I'm talking about? It's Life. The dearest gift humans can be thankful for. Are we thankful enough to cherish the small things life has to offer? [...]

By | 2017-08-29T16:53:14+00:00 August 28th, 2017|Inspiration|

That Awkward Moment Before You Write

Have you felt that awkward moment before you try to write something... like a blog? If so, do you like it or hate it? If you hate it, you probably don't like blogging. But if you like it, then writing for you harbors a powerful, inner drive to inspire people. I embrace that awkward moment. [...]

By | 2017-07-27T13:48:42+00:00 July 25th, 2017|Inspiration|

Design Debt: 3 Things that Create it and How to Avoid it

Design debt is very much about wasted time and money. That's why we refer to it as debt. And why it's a good idea to avoid it. Almost everyone has experienced a design process of some sort. Whether through a marketing plan and a design firm or an interior design solution for your kitchen, design spreads across [...]

By | 2017-06-19T13:53:21+00:00 June 19th, 2017|Design|

Tiny Videos – Shaun’s 5 Criteria for Website Review

Brand assessment and website review involve thorough analyses of a brand's digital footprint. There are many different ways to perform a website review. Many reviewers are subjective about what is important. Here are my 5 most important categories when reviewing a website: Information Architecture The site map and content organization are probably the least respected category in [...]

By | 2017-05-12T14:05:06+00:00 May 12th, 2017|Web Design|

Digital Design Q & A With Shaun

I'm Shaun, Digital Design Director here at designRoom. I recently took time to answer some of the most popular questions clients ask me. I decided to collect them and share them here,  in hopes they can also help you. Q: I've been told that my site needs to be more responsive and the resolution should be [...]

By | 2017-06-19T13:50:06+00:00 April 21st, 2017|Design, Uncategorized, Web Design|

What Have I Learned in My First Year at dR?

What have I learned in my first year at designRoom? April 4th will be my one year dR anniversary and I've learned a lot things. I'm going to focus on the three important things I cherish the most. All In Before dR, most of my career was spent grinding away at bigger, competitive, neo-cultured agencies. [...]

By | 2017-03-29T10:11:51+00:00 March 27th, 2017|designRoom Creative|

7 Quality Assurance Website Tests

Website tests for quality assurance are the only way to make sure a site looks and functions the way it's supposed to across all platforms. A lot of time and hard work goes into creating a website: Research; Copywriting; Visual Design; User Experience Design; Development; Optimization; and more. Before any website goes live, it deserves [...]

By | 2017-03-27T15:27:55+00:00 January 20th, 2017|Web Design|

Two Bulls on a Hill

Before I get to the Two Bulls on a Hill, I’m going to tell you what I’m most thankful for in this world. It’s my father, Larry Culbertson. Since I was a kid, my father has allowed me to develop into the man I was meant to be. He never directed me, never pushed me, [...]

By | 2016-11-29T13:13:34+00:00 November 29th, 2016|Inspiration|

My Digital Detox

I did my detox, and I feel better. What about you -- Can you let go? We all do it. Daily. Some of us all day long. We can’t live without it. We wake up to it. Go to bed with it. And if you are like me, you take it into the bathroom with you. [...]

By | 2017-03-27T15:27:55+00:00 August 5th, 2016|Inspiration|

Designing with Color in the Digital World

Designing with color in the digital world requires a specific outlook. It’s the same new story -- everyone is overbooked, multitasking, and instantly connecting to content through mobile devices. We're spoiled by massive brands capable of delivering dynamic content quickly to the palms of our hands; we like instant gratification. Things will continue to get faster and [...]

By | 2017-03-27T15:27:55+00:00 June 21st, 2016|Uncategorized|

A Fresh Start this Spring

My name is Shaun Culbertson. This spring I'm making a fresh start here at designRoom Creative, one that was 11 years in the making. Eleven years ago, in 2005, I walked into a design studio in downtown Cleveland to interview for a designer position. I was just two years out of college. The room I [...]

By | 2016-04-28T23:28:30+00:00 April 7th, 2016|designRoom Creative|