What Have I Learned in My First Year at dR?

What have I learned in my first year at designRoom? April 4th will be my one year dR anniversary and I've learned a lot things. I'm going to focus on the three important things I cherish the most. All In Before dR, most of my career was spent grinding away at bigger, competitive, neo-cultured agencies. [...]

By | 2017-03-29T10:11:51+00:00 March 27th, 2017|designRoom Creative|

Take a Position

It’s my theme for this year – Take a Position. It’s not like I didn’t have a position. I did. My business does. We build healthy brands, and we help organizations that help people. But during the course of a year, or five or ten, it’s easy to get caught up in the day-to-day stuff [...]

By | 2017-03-30T12:05:35+00:00 March 23rd, 2017|Branding, Content, Inspiration, Marketing|

Build Brand Belief Amid Alternative Facts

Brand belief is important. Belief leads to brand loyalty, which leads to sustained brand success. I believe it's being threatened. A while back I wrote a blog about how a healthy relationship equals a healthy brand. I stated that the number one tenet of a healthy client/agency relationship was "belief": "Simply put, you have to [...]

By | 2017-03-27T15:27:54+00:00 February 23rd, 2017|Branding|

Message in a Needle

A message in a needle. It's not quite the kind of messaging I'm used to. Normally I'm cobbling together the right words for a client, to capture the essence of a brand, a promise, a benefit, a selling proposition. Or writing a clumsy, but heartfelt, blog. This is different. It's not a bottle floating in [...]

By | 2017-03-27T15:27:54+00:00 February 20th, 2017|Mental Health & Addiction|

The State of dR

I guess this is my State of designRoom blog for the beginning of 2017. I’m very excited, because there are new things happening. For the first time in years, we have refreshed our own brand. You’ll see it soon! In the spirit of our own brand refresh, we have an organizational theme for the year [...]

By | 2017-03-27T15:27:54+00:00 February 10th, 2017|Uncategorized|

Changing Your Space, Improving Your Outlook

Lots of studies have shown that changing your space - a workspace, a living space, or just cleaning your car - can improve your outlook, bring calm, and even improve productivity. I just changed mine, and I can affirm that it's true. While there are many ways to improve your work environment, a physical change in workspace is very [...]

By | 2017-03-27T15:27:54+00:00 January 26th, 2017|Uncategorized|

7 Quality Assurance Website Tests

Website tests for quality assurance are the only way to make sure a site looks and functions the way it's supposed to across all platforms. A lot of time and hard work goes into creating a website: Research; Copywriting; Visual Design; User Experience Design; Development; Optimization; and more. Before any website goes live, it deserves [...]

By | 2017-03-27T15:27:55+00:00 January 20th, 2017|Web Design|

Free 2017 Calendar Download

How about a free 2017 calendar featuring original photography? It seems nobody does calendars anymore, which is why I created a free download for anyone who wants it! This is the first year I can remember that I didn't get a calendar to hang in my office. I guess I'm a little old school, but [...]

By | 2017-03-27T15:27:55+00:00 January 16th, 2017|Design|

The Host of Christmas Past

Since founding dRC, I have been the host of many a Christmas past. It is one of my favorite things! Here's a short trip down what's become a long memory lane. Christmas past has become very dear to me. Balloons and Balls One of our first holiday events was a balloon decorating Christmas Party. The [...]

By | 2017-03-27T15:27:55+00:00 December 21st, 2016|designRoom Creative|

Top Twelve Holiday Songs

Here are my top twelve holiday songs. (It would have been thirteen with the Mr. Grinch song.) They're good, they're bad. They're mine. And all of them mean something to me. If you like, share some of yours! I'll start slow and cool: 1. Santa Baby, Eartha Kitt Ya'll don't know nothing bout this... a sable [...]

By | 2017-03-27T15:27:55+00:00 December 15th, 2016|Uncategorized|

Two Bulls on a Hill

Before I get to the Two Bulls on a Hill, I’m going to tell you what I’m most thankful for in this world. It’s my father, Larry Culbertson. Since I was a kid, my father has allowed me to develop into the man I was meant to be. He never directed me, never pushed me, [...]

By | 2016-11-29T13:13:34+00:00 November 29th, 2016|Inspiration|

Showing Brand Gratitude

I can honestly show my brand gratitude. Partly because I am grateful that I've been able to share about branding at key behavioral health industry trade shows. And partly because of the behavioral health brands we've worked with this year. This past year, being able to get in front of our audience at several shows [...]

By | 2017-03-27T15:27:55+00:00 November 29th, 2016|Branding|

A Year to Be Thankful For

On Thursday many of us will look back on the year and acknowledge the things we are grateful for. I decided to get a head start, because this year might have been the best year of my life. I have so much to be thankful for. Frankly, if I listed them all this would be the world's [...]

By | 2017-03-27T15:27:55+00:00 November 22nd, 2016|designRoom Creative|

Simple Ways to Fall

I know a lot of simple ways to fall. Here's a selection of my current favorites. I didn't include the song I wrote, titled appropriately enough, A Simple Way to Fall. Perhaps I will in a future blog. Feel free to share your own simple ways. Fall Classic Indians and Cubs in the World Series. An [...]

By | 2017-03-27T15:27:55+00:00 October 31st, 2016|Behavioral Health, Inspiration|

The Ins and Outs of Falling Up

Here are some of the ins and outs of falling up in our studio. It's been been almost two hours and I'm getting hangry. The room feels stuffy, like a closet. The black dry-erase marker died, we had to switch to blue, and my OCD is on alert. The white board was full an hour ago and [...]

By | 2017-03-27T15:27:55+00:00 October 24th, 2016|Branding, Uncategorized|

Back to It!

This is the time of year I think about the best ways to get "back to it" – ways to get back into a healthy work rhythm. The summer sun giving way to the fall chill. My vacation time is almost used up. It's time to get back to it and buckle down in Q4! This time of [...]

By | 2017-03-27T15:27:55+00:00 September 29th, 2016|Uncategorized|

My Digital Detox

I did my detox, and I feel better. What about you -- Can you let go? We all do it. Daily. Some of us all day long. We can’t live without it. We wake up to it. Go to bed with it. And if you are like me, you take it into the bathroom with you. [...]

By | 2017-03-27T15:27:55+00:00 August 5th, 2016|Inspiration|

Doctor C at State of Recovery

Kelly and Celeste and Doctor C at the State of Recovery Conference My summer fun has included a trip to Florida with Doctor C for the State of Recovery Conference. My special guest? Celeste, my daughter, acting as Doctor C's special assistant and director of social media. And my awesome traveling companion! We make a formidable [...]

By | 2017-03-27T15:27:55+00:00 July 28th, 2016|Branding|

dRC Summer Fun

I decided to spend my blog sharing some of our dRC summer fun. Blessed with great weather, interesting travel, and unique summer fun experiences, we couldn't help but show you a bit of what we've been enjoying! Here is a little snippet about what each of us has been up to and what we hope to accomplish [...]

By | 2017-03-27T15:27:55+00:00 July 26th, 2016|Uncategorized|

Summer Fun, Until You Get Burned

Summer fun? What's so fun about summer? If you've been burned like I have, you might want to apply a thick coat of all purpose SPF summer screen. Burning Being fair-skinned almost to the point of opacity, the sun turns me red in no time. I need to turn that red into a tan. It's [...]

By | 2016-07-12T09:24:24+00:00 July 12th, 2016|Content, Uncategorized|

Wine and Gold Winners

Something wine and gold happened to me while trying to figure out what to write in my color blog. Something wine-believable. Something unfor-goldable. Something impossible that I need to share. Sunday, June 19, 2016 It’s getting late and I’m stuck at my baseball game because the umps showed up forty minutes late. I’m happy to be playing ball [...]

By | 2017-03-27T15:27:55+00:00 June 30th, 2016|Inspiration, Uncategorized|