Website SSL Certificate: What, Why, and How

What is an SSL certificate? I'll explain. During our Brand Assessment process, we perform a website assessment. We utilize HubSpot's website grader to help uncover simple reasons why a website may be underperforming. One of HubSpot's categories is Security, which involves an SSL Certificate. So, what is an SSL Certificate? Why might your website need one? [...]

By | 2017-11-21T10:31:40+00:00 November 21st, 2017|Web Design|

Tiny Videos – Shaun’s 5 Criteria for Website Review

Brand assessment and website review involve thorough analyses of a brand's digital footprint. There are many different ways to perform a website review. Many reviewers are subjective about what is important. Here are my 5 most important categories when reviewing a website: Information Architecture The site map and content organization are probably the least respected category in [...]

By | 2017-05-12T14:05:06+00:00 May 12th, 2017|Web Design|

Digital Design Q & A With Shaun

I'm Shaun, Digital Design Director here at designRoom. I recently took time to answer some of the most popular questions clients ask me. I decided to collect them and share them here,  in hopes they can also help you. Q: I've been told that my site needs to be more responsive and the resolution should be [...]

By | 2017-06-19T13:50:06+00:00 April 21st, 2017|Design, Uncategorized, Web Design|

7 Quality Assurance Website Tests

Website tests for quality assurance are the only way to make sure a site looks and functions the way it's supposed to across all platforms. A lot of time and hard work goes into creating a website: Research; Copywriting; Visual Design; User Experience Design; Development; Optimization; and more. Before any website goes live, it deserves [...]

By | 2017-03-27T15:27:55+00:00 January 20th, 2017|Web Design|

SEO is About Audience

Before anything else, SEO is about audience. Courtesy of Rodney Dawson Principal/Project Coordinator, Great Lakes Tech Solutions, LLC You want the people you're marketing to to be able to find you, right? You want the almighty Google Search to list you at at or near the top of a search result, right? So before starting any other SEO [...]

By | 2017-03-27T15:27:56+00:00 January 25th, 2016|Guest Blog, Web Design|

Apple’s Maps Connect: How To Position Your Business On The Map

Continuing Apple’s effort to make Maps more accurate, Apple quietly launched a portal called "Maps Connect" to let local businesses add information directly. This crowd sourced effort is another step towards keeping the promise that Tim Cook made to improve Maps for their users. Apple's new feature allows owners (and approved users by the owner) [...]

By | 2017-03-27T15:28:00+00:00 October 22nd, 2014|Positioning, Web Design|