Connexus
CHALLENGE Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into…
Read MoreIllinois Collaboration on Youth
CHALLENGE The project’s biggest challenge was the need for a new, consistent and simplified identity. Illinois Collaboration on Youth (ICOY) supports organizations that promote child and family welfare – through policy and advocacy work, as well as training and technical assistance. As ICOY Marketing Communications Manager, Elise Povejsil, describes it, “We’re a sort of pseudo trade association.”…
Read MoreCogency
CHALLENGE Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into…
Read MoreDriverge
CHALLENGE Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into…
Read MoreFaces & Voices
CHALLENGE Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into…
Read MoreDeeley Insurance Group
CHALLENGE In an industry that feels homogenized and transactional, Deeley Insurance Group, originally called Atlantic/Smith Cropper & Deeley, stood out from the crowd, approaching every client relationship with energy, expertise, and a caring spirit. After all, they’re helping people protect the things they love the most. The firm’s leadership had spent the last decade…
Read MoreEndeavors
CHALLENGE Attention spans aren’t what they used to be. We have a few seconds, if that, to catch our audience’s interest. Short and sweet, mixed with relevance and impact is the recipe for messaging success. Endeavors, formerly known as Family Endeavors and San Antonio Family Endeavors, was struggling with their elevator pitch. Simply put,…
Read MoreCommunity Alliance
CHALLENGE In the complex field of mental health care, clarity, and consistency are the keys to a big impact. With a diverse audience, Community Alliance needed their brand to better reflect the quality of their outcomes and services, while staying true to their legacy as a fabric of the community. They could have handed…
Read MoreSeabrook
CHALLENGE Sometimes, standing out from the crowd isn’t just the en vogue thing to do – it’s an absolute necessity. As corporate profiteers flocked to the rehab market to capitalize on the drug epidemic and government funding, Seabrook House needed to separate themselves from those giving the field a bad rap. Founded on the…
Read MoreOhio Travel Bag
an identity update – logo and tagline – for a 100+ year-old parts distributor under new leadership. Now they’re positioned for the future.
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