Get the latest word on industry trends, helpful insights and agency news – all with a focus on organizational wellbeing.
At designRoom, AI Is Our Darkroom, Not Our Camera: Why Human-Led AI Strategy Prevails
There’s a lot of noise right now about how companies “use AI.” Most of it centers on speed, automation, or…
When the Ground Keeps Shifting, Mission Still Matters
How designRoom Supports Nonprofit Marketing During Uncertainty Right now, many addiction, mental health, and mission-driven nonprofits are holding their breath.…
A Year of Flow
Earlier this year I wrote about my annual theme, Flow, and what it means to me. But now we’re eleven…
Long Game: Inside a Multi-Year Mental Health Campaign and Why It’s (Still) Working
For the past decade, designRoom has been working with Cohen Veterans Network on a mental health campaign—one that has stood…
Branding Behavioral Health: Why You Should Care
The following is excerpted from our White Paper. If you’re marketing a brand to a broad and disparate audience, a…
6 Things I’m Taking from the Classroom to designRoom
Last fall, I began my Master of Fine Arts in Creative Writing. As part of this degree, I’m also required…
Our Designers Weigh in on Trends in Healthcare Branding
From Jaguar’s divisive new pink logo to Walmart’s “blink and you miss it” changes, commercial and consumer industries approach branding…
My Journey at designRoom: Growth, Learning, and Creativity
Moving from Benin Republic to the U.S. for college was a big step, one that came with a lot of…
Leaving a Lasting Impact: Our Experience at the CVN Annual Meeting
Matt and I recently attended the Cohen Veterans Network (CVN) Annual Meeting in San Antonio. The conference was an eye-opening…
7 Steps to a Successful Photo/Video Shoot
We recently returned from a client video and photo shoot in Florida. It was a success, as we captured what…
Going with the Flow State
It’s that time of year again. I am sharing my yearly theme. It feels like only yesterday we were radically…
Are you ready for a rebrand? Take our quiz to find out
A healthy brand is one that inspires engagement and aligns everyone in your organization around your vision, mission, core values…