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My Journey at designRoom: Growth, Learning, and Creativity

By Cynthia Agbra | May 5, 2025

Cynthia walking in grass field

Moving from Benin Republic to the U.S. for college was a big step, one that came with a lot of challenges, but also so many opportunities to grow. After earning my degree in International Business, with minors in Finance and Marketing, I started my journey in branding and marketing at designRoom.

Since joining the team as a Marketing Associate and Research Specialist, I’ve learned so much. The work has been exciting, sometimes challenging (in a good way), and full of experiences that are helping me grow both professionally and personally.

A Role That Keeps Me Learning

Every day at designRoom is different. Whether I’m helping with marketing strategies, tracking project timelines, or analyzing data, I get to use both creative and analytical thinking. I’ve also gotten hands-on experience managing social media, creating content, and coordinating projects, and that’s really helped me build confidence in what I do.

Recently, I even had the chance to dive deeper into the world of AI in marketing. I earned the Piloting AI 2nd Edition Certification from the Marketing Artificial Intelligence Institute, which gave me new tools and ideas for how AI can be used in marketing and operations. It’s been very eye-opening.

The Team and Culture

One of the things I love most about working at designRoom is the team. I’ve had the chance to work with some seriously talented designers, strategists, and marketers and I’ve learned so much just by being around them.

Looking Ahead

As I keep growing in my role, I’m really excited for what’s ahead: new projects, new lessons, and more opportunities to contribute to the team.

I’m proud of how far I’ve come and excited to see what’s next.

About dR

At designRoom, we make it our business to find real answers and create custom healthcare brands. We believe effective healthcare branding is grounded in research, directed by insight, and driven by strategy.

We love seeing how strategic branding helps the right clients find the right organizations and receive the right care. That’s been our focus for over a decade. Today designRoom is an award-winning, national branding and design firm, known for helping clients build and promote healthy, sustainable brands. And we are super proud of that.

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