Focus, Flow, Then Let Go
By Kelly Farrell | January 22, 2019
Focus on what you love. Then flow with it and let it go. This is hard for me, but it’s my thing for this year. I wish I could write better about it! But I’ll flow, and then let it go.
If I think about what fulfills me and what I love, it’s building meaningful relationships with people. Even if it’s not a close relationship, I’ll try to make it close enough so that they know I care and I’m looking out for them and the company they work for.
At the end of the day, I am lucky to do what I love — build healthy brands and provide our clients with impeccably designed, well written representations of their brands. So this year, I am going to do something different. I will remain one step removed from the day to day and focus more on connecting with people and on what they need. As a business owner, it’s what I have always dreamed about doing — spending time with people, listening to them, hearing about what is important, what they are trying to do, or be, or change. Then I let go and let my team do what they do best.
I am not a therapist, but I love helping people. I want to focus on what I love and help more people in and around behavioral health and addiction treatment. Hopefully I can, in my own small but focused way, help them take care of even more people.
About dR
At designRoom, we make it our business to find real answers and create custom healthcare brands. We believe effective healthcare branding is grounded in research, directed by insight, and driven by strategy.
We love seeing how strategic branding helps the right clients find the right organizations and receive the right care. That’s been our focus for over a decade. Today designRoom is an award-winning, national branding and design firm, known for helping clients build and promote healthy, sustainable brands. And we are super proud of that.