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Matt Farrell

Project Manager

Born and raised in Buffalo, New York, Matt attended Case Western Reserve University in Cleveland, Ohio, where he earned a B.S. in software engineering and an M.B.A. with a concentration in Marketing.

Matt worked for Rockwell Automation and Rockwell Software in various software engineering and product marketing roles. In 2000, Matt left Rockwell to raise their 3 children while Kelly focused on growing designRoom. He helped out with some marketing projects starting in 2001, and gradually became more active at designRoom when the kids were older.

Matt is especially valuable as Project Manager, tracking all the components of branding and marketing projects. Additionally, he’s our liaison with IT and Legal, and moonlights as our HR department. Give him a problem. He’ll solve it.

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“Being nimble and scrappy means doing what you need to do, even if it’s in a different way than you’ve done it before.”

Matt Farrell

Project Manager

Most Recent Blog Posts

Turning a Behavioral Health Annual Report Into a Powerful Communication & Marketing Tool

By Shaun / September 8, 2026

For behavioral health organizations, an annual report should be a lot more than a recap of programs, finances and accomplishments.…

3 Things I Learned About the Creative Process From Teaching Creative Writing

By Shaun / July 28, 2026

As I mentioned in my last blog on the topic, I’ve spent the last two years earning my Master of…

The Real Cost of Confused Messaging for Behavioral Healthcare

By Shaun / June 23, 2026

How would you describe your behavioral health organization? Do you think every member of your team would say the same…

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