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Matt Farrell

Project Manager

Born and raised in Buffalo, New York, Matt attended Case Western Reserve University in Cleveland, Ohio, where he earned a B.S. in software engineering and an M.B.A. with a concentration in Marketing.

Matt worked for Rockwell Automation and Rockwell Software in various software engineering and product marketing roles. In 2000, Matt left Rockwell to raise their 3 children while Kelly focused on growing designRoom. He helped out with some marketing projects starting in 2001, and gradually became more active at designRoom when the kids were older.

Matt is especially valuable as Project Manager, tracking all the components of branding and marketing projects. Additionally, he’s our liaison with IT and Legal, and moonlights as our HR department. Give him a problem. He’ll solve it.

Matt-FPO2

“Being nimble and scrappy means doing what you need to do, even if it’s in a different way than you’ve done it before.”

Matt Farrell

Project Manager

Most Recent Blog Posts

A Small Team’s Guide to Nonprofit AI SEO: Demonstrating Experience Without the Burnout

By Shaun / May 6, 2026
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Share on… Article Summary Small nonprofit marketing teams are often stretched thin, making the shift toward AI-driven search feel like…

How I Use AI to Spend More Time on the Work That Matters Most

By Chad Gordon / April 14, 2026
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Share on… In my last post on the designRoom AI philosophy, I talked about how we think AI fits into…

The Search Landscape Is Changing. Are Nonprofits Ready?

By Shaun / March 18, 2026
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Share on… Article Summary AI is reshaping how people search for help. For mental health and addiction treatment nonprofits, visibility…

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