Posts Tagged ‘mail marketing’
Guest Blogger – Jordana Revella: Marketing automation: Let’s get there in one piece
What does a new year mean to a marketer? In my experience as an in-house marketer and a consultant, I find it usually means tackling a new technical monster project that — if it doesn’t eat us up — improves message relevancy, effectiveness and ROI. In years past, such projects for me have included researching and implementing an HTML email marketing solution, an online meeting solution, and a content managed website solution.
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