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A Healthy Brand Keeps on Giving

I say it all the time — a healthy brand just keeps on giving, adding value way beyond a cool logo or tagline or website. A great example of this popped up just a few days ago. Healthy Brand in Testimony I listened to Marvin Ventrell, Executive Director of the National Association of Addiction Treatment…

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Showing Brand Gratitude

I can honestly show my brand gratitude. Partly because I am grateful that I’ve been able to share about branding at key behavioral health industry trade shows. And partly because of the behavioral health brands we’ve worked with this year. This past year, being able to get in front of our audience at several shows…

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