inspiration Archives - Page 2 of 2

This is my year in review. 2015 has definitely affirmed what I want to do with designRoom Creative. I’m intensely grateful for the people I’ve met, the work we’ve done, and the exciting projects to come. So I’ve put together kind of a list of reverse-resolutions – things that I totally would have wished for…

I absolutely love what I do. Being a creative director and designer at dRC has fulfilled my desire to create and solve problems and it never gets old. But as some of you may know, I have another creative outlet that I am just as passionate about: Infrared Landscape Photography. When I am out shooting, I…

When we establish a new identity or refresh an existing one, we provide our clients with brand guidelines. These guidelines are a set of rules that help to maintain the consistency and integrity of a brand over time. Within the guidelines, we provide specs for the brand’s exact PMS colors. Pantone Matching System (PMS) is…

Our moods can be affected by so many things. A melancholy song, the weather, or even a smell. While many of these mood influencers can be clear as day, one of the biggest subconscious influencers is color. Remember the mood rings that were all the rage in the early 90’s? Well as it turns out there is some…

I’ve had my white Christmas, and it was enlightening. Among other things, the holidays for me mean once-a-year kind of projects, both here at dRC and in my music career. The holiday card-making I’ll leave for Chad to write about. I’m going to share my holiday music work. Last year through the holidays I played…

When we present concepts to clients, I often wonder if they think about how we got from the creative brief to the visual solution. I wonder if they try to understand the leap from words and thoughts to images/colors/type. Maybe they understand more than I give them credit for. Or maybe they don’t care at all and I am just wondering how I do it myself. I’m always a little surprised where inspiration comes from.

I love this video of Cleveland. Amazing. Because, even though I don’t live in CLE anymore, my business is still here, and will remain here. This is still my town. And I like it. I have been working in downtown since 1987. I started my career by working for Glazen Advertising in the Bulkley Building in Playhouse Square. Great way to be introduced to the city. And I still love being in downtown Cleveland.

Posts Tagged ‘inspiration’

My Year in Review

The World in Infrared

Marsala – Pantone Color of the Year: PMS 18-1438

Colorful Perceptions

My White Christmas

Inspiration in Infrared

CLE: This is My Town

“I trust them with my brand. I trust them with my marketing business. They will not steer you wrong. They will ensure everything is on point moving forward.”

"Our client base increased. Our staff base increased. Our reputation and notoriety in the industry increased. The branding has lifted us up to be very confident.”

“We trust them as true professionals who really understand the process that’s required to do things right.”

“They really bring in the heart behind the message. They tell the story in ways that are compelling. They’re really creative and that matters.”

“…we really felt that they understood what we wanted to accomplish. They listened to us instead of puking their process on us.”

“Loved the process – we got so much more than a new logo; helped us unite around a common mission and language.”

“This input helped us work better together as a team. The whole brand refresh process was a wonderful team building opportunity.”

“We never had the production value in terms of the presentation/signage – the quality was new and impressive and people really embraced it.”

“Take the time to let designRoom get to know you. It is amazing that they get to the core of who you are…”

“They became much more like partners deeply embedded inside our business.”