Get the latest word on industry trends, helpful insights and agency news – all with a focus on organizational wellbeing.
A Reputation for Research. Everyone Should Embrace It.
Embrace the research. There are good reasons why you should. After eight months of brainstorming sessions, meetings, assessments, and everyday…
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Health, Branding, and Helping Organizations that Help People
Health. Far too often we take it for granted. It’s never a problem, until it’s a problem. And when it…
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designRoom’s New Typeface | Part 1
designRoom is getting a custom typeface! As part of our efforts to refine our brand typography, I will be creating…
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Reflecting on My 2017 “Take a Position” Theme
Take a Position. It was my theme for 2017. And my promise – to you and to myself – was…
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Kelly says Happy Holidays!
Happy Holidays from Kelly and dR.
Read MorePass Our Website Assessment with Flying Colors
Website management can be done with the help of services like SERPninja. However, website assessment is also a critical part…
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I Have an Idea…
I have an idea… That’s how it always starts. It scares practically everyone I say it to. This time of…
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Kelly wishes everyone a Happy Thanksgiving
Kelly wishes everyone a Happy Thanksgiving!
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Website SSL Certificate: What, Why, and How
What is an SSL certificate? I’ll explain. During our Brand Assessment process, we perform a website assessment. We utilize HubSpot’s…
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You Have a New Logo. Now what?
Launching Your New Logo: Six Critical Steps After months working with your branding agency, you just approved a new logo.…
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Kelly’s Travels: Across the Country in 21 Days
Kelly’s been traveling — helping clients, speaking, and learning. Let’s see where she’s been on her travels and what she’s…
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From the Heart, to the Heart
Brands that market from the heart will create strong, enduring bonds. I have seen it work. A Leading CRO agency…
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