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Designing with Color in the Digital World
Designing with color in the digital world requires a specific outlook. It’s the same new story — everyone is overbooked, multitasking,…
Maybe It’s Time
Hey all you business leaders who apologized for your brand identities before you handed me your business cards — maybe it’s time…
Brand Reveal at NAATP Conference
Kimberly and I just returned from The National Association of Addiction Treatment Providers (NAATP) Leadership Conference in Ft Lauderdale. From the moment…
A Brand May Be
Imagine what your brand is, and what it may be. It’s a healthy branding exercise. I often think about what may be. Since it’s…
A Brand Refresher
A brand refresher is kind of like a spring-cleaning: getting the dust out and letting the fresh air in. Here’s…
A Fresh Start this Spring
My name is Shaun Culbertson. This spring I’m making a fresh start here at designRoom Creative, one that was 11…
Motivation is a Marathon, Not a Sprint.
Motivation is a marathon, not a sprint. A fact I’ve always known but was (painfully) reminded of at our latest trade…
Motivation and Madness in March
Motivation and madness in March — what am I talking about?! I have plenty of reasons to be motivated this…
UP JUMPED SPRING! MOTIVATION
My motivation is being hit with a case of Up Jumped Spring, one of my favorite seasonal jazz tunes, and one…
The Leap to a New Brand
How do you know if you are ready to make the leap to a new brand? There’s a reason the…
Five Ways to Grow Your Brand
So you want to grow your brand? That’s not such a difficult leap. Maybe you’ve been struggling lately and are…
SEO is About Audience
Before anything else, SEO is about audience. Courtesy of Rodney Dawson Principal/Project Coordinator, Great Lakes Tech Solutions, LLC You want the…